Nina Wach new Head of Brand Management & Marketing Communication at Edelweiss
- Nina Wach will take up her new role on 1 September 2023
- She succeeds Yves Maclean, who will leave Edelweiss at the end of July at his own request
Effective September 1, Nina Wach will take over as head of Edelweiss' Brand Management & Marketing Communication department. She succeeds Yves Maclean, who will leave Edelweiss at the end of July. Nina Wach has been Head of Brand Management & Creative Director at NZZ for the past year and a half. Previously, she was Head of Brand Management at Swiss International Air Lines (SWISS), Head of Marketing, Communication and Branding at Teo Jakob AG, and Senior Global Marketing and Brand Manager and a member of the Executive Board at Barry Callebaut.
Patrick Heymann, Chief Commercial Officer of Edelweiss: "I see Nina Wach as an ideal fit for Edelweiss. She has national and international experience in marketing, communications, and branding, as well as extensive knowledge of the airline industry. This makes her the ideal candidate for this management position. I look forward to welcoming her on September 1st."
