"More Than Just Flying": New film provides authentic insights into the Edelweiss cockpit
- An emotional film shows the daily work of pilots at Edelweiss
- The focus is on the fascination of flying, team spirit, and professionalism in the cockpit
- The aim is to show interested parties what working in the Edelweiss cockpit is all about
Edelweiss puts the cockpit in focus: With a new, authentic film, the leading Swiss leisure airline provides for the first time emotional and tangible insights into the daily work of its pilots.
The approximately eleven-minute film follows crews on short- and long-haul flights, offering a realistic glimpse into their daily work in the cockpit. The focus is on the people. Pilots speak for themselves, revealing what characterizes working at Edelweiss: a shared passion for flying, high professionalism, and a culture of trust. The film vividly illustrates what Edelweiss stands for as an employer: responsibility, team spirit, and a culture where everyone pursues the same goal.
The film "More Than Just Flying" is a key element in Edelweiss's employer branding and is used specifically in the recruitment of pilots. It offers flight-qualified individuals an authentic glimpse into the daily work and culture in the Edelweiss cockpit, helping them assess whether this environment is a good fit for them. At the same time, the film helps Edelweiss to specifically target those individuals who are a good professional and personal match for the Edelweiss cockpit.
Working in the Edelweiss cockpit
Edelweiss offers pilots a diverse working environment. Short- and long-haul flights take them to a wide variety of holiday destinations worldwide. Thanks to the Mixed-Fleet Flying (MFF) model, Edelweiss pilots fly different aircraft types, adding further variety to their daily cockpit routine. With the new Airbus A350, Edelweiss also utilizes state-of-the-art technology.
Furthermore, Edelweiss offers flexible options to combine flight operations with ground duties. This allows pilots to tailor their work to their individual needs – for example, if they do not wish to fly full-time on a permanent basis.
For the production of the film "More Than Just Flying," Edelweiss once again collaborated with the Zurich-based video agency Lauschsicht. Their knack for authentic storytelling and their aviation expertise gained from previous Edelweiss projects, including the films documenting the first landing of the Airbus A350, were decisive factors in their decision.