Edelweiss presents Airbus A320 with special livery
- The aircraft livery symbolizes the helping hands of the Lufthansa Group aid organization help alliance and Edelweiss
- The Airbus A320 HB-JLT is christened "Madrisa." Edelweiss' short-haul fleet grows to 12 aircraft.
The newest addition to the Edelweiss fleet features an unusual design. The familiar red nose and the red background on the tail fin have been replaced by countless red hands. They symbolize the helping hands of the Lufthansa Group aid organization help alliance and Edelweiss. The two organizations have maintained a close partnership for five years: "Help alliance and Edelweiss have jointly supported social projects at Edelweiss holiday destinations. Through our joint commitment, we have been able to provide a better life for young people in Costa Rica, Vietnam, South Africa, and Sri Lanka in particular through various projects in recent years," says Bernd Bauer, CEO of Edelweiss.
The Edelweiss Airbus A320 HB-JLT is the first aircraft from a Lufthansa Group airline to fly with a dedicated livery in conjunction with the help alliance. "The aircraft is intended to draw attention to our global social commitment and contribute to raising the profile of our non-profit organization. The future of young people living in poverty is our most important goal," says Andrea Pernkopf, Managing Director of the help alliance.
HB-JLT is christened "Madrisa"
For six years, Switzerland's leading leisure airline has been naming its aircraft after regions where the queen of alpine flowers is native, in keeping with the motto "Where Edelweiss is at home." The aircraft, christened "Madrisa," is already the third aircraft to be named after a region in the canton of Graubünden.
Roger Kunz, Delegate of the Board of Directors of Klosters-Madrisa Bergbahnen AG, is delighted that his region is being promoted to the world: "We have a wonderful habitat for the alpine flower, the edelweiss, and we also offer our guests relaxation, a unique experience, and warm hospitality. This makes the collaboration a perfect fit." The official christening of the HB-JLT will take place at a later date.
The aircraft will now fly to all Edelweiss short- and medium-haul holiday destinations. Another aircraft of the same type will join Edelweiss in the coming days; this one will, however, feature the usual livery. Edelweiss now has 12 Airbus A320s in its fleet.
Information about help alliance
help alliance is the aid organization of the Lufthansa Group. This non-profit limited liability company currently brings together more than 50 projects worldwide under its umbrella. These projects are primarily designed to provide young people with access to education and empower them to lead independent lives. In addition to its focus on education, help alliance promotes entrepreneurship. In recent years, it has supported around 150 projects. All project content is aligned with the strict standards of the UN Convention on the Rights of the Child and, in particular, the global Sustainable Development Goals (SDGs) of "Quality Education" (SDG 4) and "Decent Work and Economic Growth" (SDG 8). The projects are financed exclusively through donations.
Information about Madrisa
The Madrisa is a mountain region near Klosters, featuring the Madrisahorn at 2,826 m above sea level and a sunny plateau at 1,887 m with stunning panoramic views (220°) of the Alpine landscape. Here, the main attractions are the Madrisa-Hof and the Madrisa-Alp restaurant, both offering a diverse range of dining and event options, as well as Madrisa-Land (play facilities for children and families) and extensive skiing and hiking facilities.
The gourmet mountain in Davos Klosters welcomes its guests with great warmth and high-quality cuisine. The modern adventure infrastructure in a family-friendly atmosphere offers unforgettable experiences for all generations, both summer and winter.
Links
Information about the cooperation between Edelweiss and help alliance
